Market Overview Worksheet

Market Knowledge

Typically, a homeowner is buying solar for the first time. They are relying on Energy Consultants, like you, to help them understand what they need. Detailed knowledge of your market and competition will help you stay in control throughout the sales process.

Market Information

Notes

Who are our main competitors?

What distinguishes us from competitors?

Are there any local solar incentives or rebates available?

What are common objections homeowners raise about solar?

How do we address these objections?

What are the current trends in the solar market?

Are there any specific regulations or permits required for solar installations in our market?

How do we handle the permitting process?